Blog Archive

Monday, 10 December 2012

Printing tests for event guides



I printed out the formula 1 event guides to assess how the layout worked as it would be a printed final piece this would make a big difference. I immediately noted too many words per line which I thought reduced readability so decided to split it into two columns. Also I decided that the photos should be in black and white so that the only colour would be that of the map. There also needed to be more detail on the map so I created some symbols that would help someone find their way around.

The heirachy of the headers too were not strong enough and therefore did not create an obvious stand out as important information so I altered this and added colour and changed the typeface to bold.


I also removed the logo at the top and replaced it with a headline to allow the event information to be made relevant with a date too. 


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