Bottle designs - mock ups.

I chose to start mocking up the logo on bottles that I preferred to quite stereotypical ones.

I thought about using a white background to take from the colour of the liquid, although I didn't think this looked very nice, and more like a medicine that a drink the audience would like to drink for pleasure. 

I came across the bottom image and really liked the simplicity of the bottle and also the shape. Referring back to my feedback from my survey some mentioned the shape of the bottle being quite important and I think this is a nice shape for a female whisky. 

I mocked up the label, adding the percentage to it as I thought that that was quite important to also be labelled. Along with the label on the bottle I thought it would be nice to brand the bottle top as well. It was a nice touch to begin to create a brand identity.