Referring cataphorically to my research proposal I stated that would create an 'interesting documentation of a collection of 'favourite outfits', however, after another crit it was mentioned that there was not enough reasoning for this. So I decided to try and concentrate on 'product and promotion'. My product being clothes and the promotion would be what I was designing. Altering my p
roposal for more commercial intent.
photos of fashion supplements to come.
I also stated the ways in which I would research for this brief.
PRIMARY methods o
f research
How?
I will create questionnair
es that I can gather q
ualitative and quantitative rese
arch
from.
Reading articles in magazines, online blogs, newspapers and other media.
Who?
I intend to gather inf
ormatio
n from a wide variety of people to create a fairer investigation, by going into Leeds and asking p
eople quick questions that they can answer quickly, althou
gh
friends at college will probably b
e more
willing to fill out more exte
nsive written questionnaires. This will obviously limit my findin
gs however through using different medias I hope to make a fair judgement as far as I can.
SECONDARY m
ethod
s of research
How?
Fashion magazines
Fashion blogs
Other researc
h carried out by others if poss
ible.
Online, videos/youtube etc
Art by others, Mark Howe's photography
Who?
I will use the internet to res
earch initially but hope to also investigate interviews/transcripts, tv programs, books and magazines to hopefully broaden my investigatio
n
and make it more interestin
g. I will look at design work that is related to fashion, how the audience di
ctates how things ar
e designed and possibly define
some rules or results.
Some of my secondary research can be found on my design co
However I carried
out some primary research. I asked 100 people what thei
r favourite pieces of clot
hing were. Here are my results:
Images to come.
Questionnaire results.
Info Graphics.
We had a workshop with
Amber which concentrated on using facts and figures and interpreting them into visual information that was not instan
tly connected to the informa
tion it communicated.


A couple of examples to contextualise my work on this but more examples on my
I wanted to investigate interpreting my research into some info graphics. I created a straight forward (pretty ugly) pie chart and hope to make it more aestheti
cally pleasing.





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