Stationary

 I have decided to take Leandra Mendine's branding further and so I am designing for her stationery range I hope to create:

•  letterheads 
•  envelopes
•  business card
•   promotional posters and cardholder (which may be used for a receipt or note in packaging)

 I'm going to continue with using the repetitive logo is a pattern this will be foiled with gloss to. The key to this branding is for continuity and that everything to reinforce the logo especially as it's not that readable. This is some feedback however I think it's important for this logo not to give too much away.

When designing for the foiling on black stock it needs to be black designs on white for the printer to print in black. This is where the foil will stick to. 

The above designs are for the back of the business cards and the letterheads, these designs are not very complicated but I've needed to continue with the same aesthetic that I've adopted for the other things such as packaging. 

This is the net for the envelope however I need to add a cut out for the front of it. I didn't want to have an outside pattern as I don't think it would be that effective. By applying the pattern to the inside of the envelope it gives a less obvious hint to the branding. 

Here is a mock up for the initial designs of the stationary. I will however be re-designing each of the things after doing print tests. 

This module for me is an experimentation and I will design then print to see the results.