Feedback

Strengths

• Content specific research, well developed and considered appropriately 
• Colour schemes well chosen
• Detailed content boards and strong imagery (RESEARCH)
• Plenty of research to work with, good that audio has been considered, look at soundtracks to other films.

Areas for improvement

• Reconsider your typeface so it portrays horror but steer away from tacky and stereotypical typefaces 
• Be more specific with storyboards make these more visual i.e. when it says image say which image.
• Add some imagery to the ident. 
• Add Psycho audio to the ident
• Could make storyboards clearer
• Could benefit from more research (general - about motion graphics)
• Adding sound could add to atmosphere
• Visual imagery for design development needed. 

Considerations

• Colour pick the Channel 4 ident background for consistency with your own design?
• Film4 might be a more appropriate broadcasting channel - red logo. 
• Reflect back to imagery on blog as we feel this should be represented in your work. 
• Typewriting typeface is inappropriate on ident, look at sound effects more than audio tracks